Data Review and Cleanup
Every big Salesforce setup starts with the one common step of reviewing the data, identifying duplicates, and addressing synchronization issues. Tracking Extracts and Bounce Management reveal why sends are failing and what needs improvement.
Right Audience and Timing
An expert marketing consultant automates the audience segmentation based on previous behaviour and interest to deliver messages related to context and to save the system from unnecessary sending.
Stabilizing Campaign Sends
A marketing consultant implemented automated checks before message deliverability to prevent the organization from having data mismatches, track bounce management, and click tracking.
Understanding Engagement
Salesforce Marketing Cloud professionals are expert in report delivery that focus on past patterns recognition, click tracking, and open rates to reveal which idea is working and where the business need adjustmnet.
Gradual Improvement
Marketing experts follow the iterative process to improve the system after each marketing cloud campaign to ensure consistency in the betterment of the marketing campaign and to deliver long term benefit.